Sevan Matossian (00:00):
Boats. Oh. Oh, Caleb, I thought that was Greg trying to pop on. Greg might be on a boat somewhere. He said he’s going to try. He’s like, Hey, do you care if I try? I am like, nah, try, try.
Dale King (00:10):
Yeah, dude, that makes perfect sense.
Sevan Matossian (00:13):
Yeah. Easy day. Try, try, try away. Dale King, owner of Ports Mouth or Smith?
Dale King (00:20):
Portsmouth.
Sevan Matossian (00:21):
Portsmouth. But spelt mouth.
Dale King (00:23):
It is spelled mouth. Yeah. All
Sevan Matossian (00:24):
Right. I’m not stupid. I ain’t stupid.
Dale King (00:29):
You’re good.
Sevan Matossian (00:31):
That’s how dumb that city is. It said Port Smith, but it’s spelt Portsmouth, but said Port Smith.
Dale King (00:39):
That’s how we know if you’re an insider or an outsider.
Sevan Matossian (00:42):
Yeah, because people do say Portsmouth,
Dale King (00:44):
Right? Oh, yeah, yeah, yeah, yeah. Get you California types down here, and they start saying Portsmouth, we immediately know where you’re coming from.
Sevan Matossian (00:51):
Get a rope. Hey, there was a commercial that was like that. Oh wow. It was like for a hot sauce or something that probably wouldn’t fly today. Do you remember that? It was for a Texas hot sauce, and if you had the wrong hot sauce, they would say that get had a, you get a rope and get a rope. Good morning, everyone. Caleb. Good morning. Dang. Caleb, do you feel hungover? No. Oh, why? I feel hungover. I don’t even know why I didn’t even drink last night, but I always thought maybe we had Dave Driscoll on yesterday. Dale from Wonderlust CrossFit in Bali. That’s the dude who never puts on his shirt with the beautiful hair and the super hot. It
Dale King (01:36):
Looks like he just runs like a fantasy camp and
Sevan Matossian (01:38):
Yes. Yes, that guy. I’m hung over from talking to him.
Dale King (01:43):
That’s awesome,
Sevan Matossian (01:45):
Dude. What a totally different scene. His gym is his story than your story.
Dale King (01:51):
Yeah, man. I don’t know too much about him other than I’ve seen a couple of videos on Instagram, but it looks pretty sweet.
Sevan Matossian (01:58):
Yeah, he’s turned his gym into a hotel and eating service and Uber Eats and a whole same thing, 80 employees or 87 employees. Business opportunities like you’re doing, but more around Food and Beaver than reconstruction and rehab, which is more like where you’re in the reconstruction rehab phase,
Dale King (02:29):
I’m in the wrong business food and Beaver sounds exactly where one should be.
Sevan Matossian (02:37):
Caleb, I went into Google and I just typed in small town, strong Apple, and I see that it’s populated now in the Apple menu. Dale has a movie coming out today. You produced the movie Dale.
Dale King (02:58):
Yes. Yeah.
Sevan Matossian (02:59):
And by producer you mean for those of you who don’t know what a producer does, a producer’s in charge of everything. Most importantly, making sure the movie gets started and finished and that there’s the right people there to do it, and he has to come up with the money.
Dale King (03:14):
Yes.
Sevan Matossian (03:16):
That’s the glory being a producer. So that could mean getting people water on a set, and that could mean firing directors because they’re not getting it done
Dale King (03:25):
Well, there would definitely be no fire of the director. So it was really my best friend who he was also executive producer and director, army buddy of mine. And really, dude, it was just, we kind of looked at each other. It was like, we’re going to do this and because if we’re not going to tell the story, I really don’t think anybody else is. And so we initially put up half and half to get the finances going, and then here we are, man.
Sevan Matossian (03:57):
Hey, it looks expensive. Did these guys have day jobs, the directors and the editors, or was this their job when they were doing it and you were paying ’em?
Dale King (04:08):
And
Sevan Matossian (04:08):
I asked that because most documentaries, by the way, for people know, even the biggest ones are passion projects. Documentaries are not a moneymaking venture.
Dale King (04:18):
No. So actually the only person who got paid initially was Spencer Millsap. So Chase’s brother, really, the two brothers co-directed it. And Spencer is like an award-winning cinematographer for National Geographic and a bunch of projects on Disney. So we did have to pay him to come to Portsmouth, and he did a lot of work on the backend editing. So no disrespect to Spencer, but so far he’s been the only one who’s been paid on this project.
Sevan Matossian (04:55):
No, no, it makes sense. Dude. Shot crazy,
Dale King (04:59):
Right?
Sevan Matossian (05:00):
Dude, audio crazy.
Dale King (05:03):
Oh man.
Sevan Matossian (05:03):
Animation’s explaining the dopamine response. Crazy.
Dale King (05:08):
So that guy was from my gym, the graphic artist. He came to the gym 5, 6, 7 years ago, I can’t remember, college kid. And I’ve watched his name’s, Connor Sherman. I’ve watched him, dude, grow and develop, and that was the whole thing. As much as we could, we wanted it to be people from inside the gym or from Portsmouth that were making this project or a part of it. And somehow, so that was all Connor Sherman. Man,
Sevan Matossian (05:39):
The movie has such a crazy twist in it that I did not see coming and that I actually rewound it. I did not want to rewind it. I do not like watching things twice. I have a very busy life, but I rewound it because I’m like, this cannot have just happened. I don’t want to reveal what happens in the movie. But when you started filming the movie, obviously there was no fucking way in hell you would’ve known that was going to happen.
Dale King (06:08):
Oh, no, no, it, it’s really hard for me to describe that.
Sevan Matossian (06:19):
Was anyone like, okay, we have to stop making the movie, and some other people are like, no, shut the fuck up. We’re putting it in the movie. And it’s like, whoa, whoa, whoa. We’re not putting that in the movie.
Dale King (06:27):
That is actually the reason the movie got made.
(06:31):
So prior to that, the way this was working, Sivan was, so my good friend Chase, he was working for a media company in LA that was focused on veteran projects. So he had a lot of experience in the production media space out in la, and he ended up marrying a girl from Portsmouth, believe it or not, of all places. So I met him through a mutual friend, and we immediately started Broing out from day one and became best friends. So when he would always come to Portsmouth to visit the wife’s family, he was like, dude, you mind, I’m just going to bring my camera. I think what’s going on in that gym’s a super special story and I’m just going to get footage while I can. I was like, yeah.
Sevan Matossian (07:25):
What year is that? What year is that, Dale?
Dale King (07:26):
2017.
Sevan Matossian (07:28):
Okay.
Dale King (07:29):
Yeah. So 2017 Chase would come and he would film our annual summer competition and stuff like that.
Sevan Matossian (07:38):
Another thing, dude, you got to let me help promote the gauntlet if you want people to come from out of town. That’s the event, dude. Let’s not forget to talk about that. That’s a destination event that you got it figured out, dude.
Dale King (07:55):
Dude. Yeah.
Sevan Matossian (07:57):
You got it figured out. Okay, sorry. We’ll come back to that event.
Dale King (07:59):
Yeah, I love to nerd out on that competition side, but so I Chase had several connections in Hollywood and he was like, dude, what we’re going to do is we’re going to sell this as a developmental project. We’re going to pitch this as a 10 episode docuseries or reality tv. I don’t know shit about any of this stuff. So I’m like, yeah, man, whatever fucking you want to do, we can make it happen. Covid happens. And Chase is like, I need to get the hell out of la. This is becoming insane. So packs up, the whole family, moves back to Portsmouth where his mother-in-law live, and now he’s got some time on his hand, so he’s able to film a little bit more. And we now had a stringer, and so we’re pitching that to studios and streamers and
Sevan Matossian (08:57):
Stringers like a trailer to show people like, Hey, this could be made into something.
Dale King (09:03):
And so we met with the big boys man, and they didn’t like it. Basically the feedback we got was it was too earnest.
Sevan Matossian (09:13):
Yeah. The other way, I think it’s not sexy enough.
Dale King (09:17):
It’s not
Sevan Matossian (09:17):
Sexy.
Dale King (09:19):
So we’re like, alright, well then, and you’ll see this in the film is
Sevan Matossian (09:27):
Hold on. Hey, hey, hey. Oh, Greg. You know what’s crazy?
Greg Glassman (09:35):
No.
Sevan Matossian (09:36):
The picture’s amazing. The audio though, the engines on the boat are too loud. Have them turn those off. I know nothing I can really do about that. It is so loud. Hey, can you show us where you’re at? Can you point at some shit?
Greg Glassman (09:52):
Yeah. In fact, you beat, I’ll just,
Sevan Matossian (09:56):
Oh my. This is so cool.
Dale King (09:59):
That is not the Ohio River.
Sevan Matossian (10:01):
That’s Lake Tahoe. Ooh, there, she’s Dang.
Dale King (10:07):
Dude, that’s awesome.
Greg Glassman (10:09):
You know what? I lost wifi, but I just want, while I’m here, while this lasts, I’m going to share something and that’s it. I’m so proud of Dale King. I love you so much, brother, and you can discount everything I say because he’s one of my dearest friends. And so I’ve got a crazy bias, but he may just be one of my best friends, so fucking proud of him. I want to be friends. He’s done something that amazing. But of 15,000 affiliates, I mean, someone asked me, it’s Josh Honeycut King. It’s amazing. And I watched the documentary and I had to stop for the crying. I mean, it’s so positive, it’s so sad. All wrapped up into one and it’s must see, it’s must see, I’m a documentary freak, right? Chevy?
Sevan Matossian (11:04):
A hundred percent. A hundred percent. A hundred percent,
Dale King (11:08):
Brother. Thank you, man. You know how much I love you. And that means a lot coming from you, brother.
Sevan Matossian (11:15):
Oh my God. I love red’s hair. God, you guys are doing it. Yeah. Oh my goodness. Is that your sister? Oh, that’s your wife. Kathy’s
Greg Glassman (11:27):
Not here.
Sevan Matossian (11:28):
I know. I was joking about Maggie. Dang, dude, you guys look great. Oh my goodness. That boat life is doing. You good?
Greg Glassman (11:42):
Let’s see what happens when I move inside.
Sevan Matossian (11:44):
Okay,
Dale King (11:46):
This is amazing.
Sevan Matossian (11:49):
For those of you don’t know, Greg’s somewhere in Croatia. I forget what that body, what’s that body of water called? Greg?
Dale King (11:56):
It’s
Greg Glassman (11:56):
The Adriatic.
Sevan Matossian (11:57):
Adriatic. Okay. I’m going to mute you and let Dale just keep telling me. Oh, it’s good. Go ahead, Dale. Now your audio is good, Greg.
Dale King (12:05):
Good.
Sevan Matossian (12:06):
Okay, go ahead, Dale.
Dale King (12:07):
Yeah, so kind of what Greg, and you’ve already alluded to is when you’ll find out in the film, but there was an event that happened and it really shook us to our core. And then Chase and I looked at each other and said, we have to fucking make this in order to tell the story, and we’re not going to let a studio or a streamer dictate whether we can do it or not. And that’s the reason the film got made.
Sevan Matossian (12:43):
So basically the film was kind of a pipe dream, and then you had started filming back in 2017, and then this event happened and you’re like, okay, we’re going to push this thing across the finish line.
Dale King (12:57):
Yep, yep. We now had a mission. We had to do it.
Sevan Matossian (13:02):
Wow. Absolutely Amazing. This is going to sound completely callous, but it is a filmmaker’s dream to have a twist like that in a movie, and now at least you guys can all say at least it didn’t go to waste. It really drives the message home that the movie wants to drive home, the potency of the situation, the severity of the situation, and that every single human being on planet earth is susceptible. It’s interesting you were being interviewed by Pedro over at Coffee Pods and wa,
Dale King (13:42):
And
Sevan Matossian (13:42):
What’s interesting is he said they don’t have Fentanyl in Ireland yet. And I actually Googled Fentanyl Ireland, and there’s these doomsday articles that have come out 2019, Ireland better prepare for the Fentanyl attack. 2020 Ireland better prepare for the Fentanyl attack. And I guess it still hasn’t happened because I found one for every year all the way up to 2023. There’s even one a month ago, Ireland better prepare for the Fentanyl attack. But isn’t it kind of amazing that Fentanyl hasn’t landed in Ireland? That’s a trip, right?
Dale King (14:10):
Well, what Pedro was saying that made a lot of sense is they don’t have the same involvement of the pharmaceutical companies into their country.
(14:22):
And if we trace back where we’re at with Fentanyl, it started in the nineties with pharmaceutical companies just flooding markets with opioids. The three wave process. So the first wave was pain pills and opioids in the nineties and early two thousands, DA finally cracked down on that, shut all those clinics down. Problem is you already have a drug addicted population. They can’t quit fucking opioids. So what they do, they go to heroin. So from the 2000 tens to the late 2019 eighteens, it’s pretty much heroin. Then Fentanyl comes in because it’s cheaper to make and it’s more potent,
Sevan Matossian (15:05):
But it still kind of doesn’t explain why it, because it is so cheap, you would’ve think it would’ve got there already. You’d think it’d be everywhere in one scene. In the movie, the doctor, the physician who’s also your wife, holds up the sugar packet and says, this is 40,000 doses in here and 2000 lethal doses, 40,000 medicinal doses and 2000 lethal doses
Dale King (15:27):
In the volume of a sugar packet, man. So
Sevan Matossian (15:32):
That’s
Dale King (15:33):
Why people die. Yes, you do have people who overdose, but what a lot of people don’t, they just hear that term overdose. But really what they’re not understanding is some of those are fentanyl poisoning. So if you’re wanting to do some Coke or Adderall, all it takes is a couple specs of that stuff to be mixed in there, and that’s how you die of fentanyl poisoning.
Sevan Matossian (15:57):
Listen, if you want help can help by just, but you can help Dale, you can help CrossFit, you can help his affiliate, you can help the cause, you can help the filmmakers, you can participate in this. And how you do that is you go to your phone, you open up Apple tv, you go there and you purchase it, which we’re all going to do this morning, and then you purchase it. And as more and more people purchase this documentary, it will push it up into the number one spot which will get more and more eyeballs on it, and they’ll become this. The more popular it gets, the more popular it gets effect. If you have, I’m guessing, I don’t know how much it is, I’m guessing it’s probably like 1499. If you have 1499, you want to support CrossFit port’s mouth. You want to support what CrossFit is doing. As Greg has all told us this, cure the world’s most vexing problem, whether it be a chronic disease or addiction, participate in this oh, 1299. And I don’t want anyone to think this is like you’re going to go hang yourself after you watch this movie. It’s a great movie. It’s not a depressing movie. It’s it’s intense. There’s some crazy twists and turns in it, but you will leave there. There’s a closing scene with Dale in there where you will leave there being like, fuck yeah, I’m going to go attack the world.
(17:14):
Yeah, sorry. Go ahead, Greg.
Dale King (17:15):
Yeah, scared me dancing around. I’m just sort of worried you going to give something away because nothing can prepare you for this. And you sit
Sevan Matossian (17:25):
There
Dale King (17:25):
Watching through your fingers and just what it, it’s amazing. It’s an amazing human story.
Sevan Matossian (17:35):
Hey, I think more people now know people who’ve died from Fentanyl than AIDS or I think it’s approaching cancer status. I don’t know about Caleb, but all of us here now knows. I can’t believe I know someone. It’s very close to, Greg knows people very close to him who’ve died of it and who weren’t doing it, who weren’t doing fentanyl and died of fentanyl overdose.
Dale King (17:58):
That’s the part of the poisoning man. Our friend talks about in the film. It’s like unless you’re getting something from a pharmacy, it’s a street drug. You’re playing Russian roulette nowadays. And the reason is all dope houses, trap houses, it’s not like they have great manufacturing processes. They don’t clean the table afterwards, so they could be distributing heroin one day cutting Coke the next, if that gets intermingled, you’re done.
Sevan Matossian (18:30):
Kayla, do you know anyone who’s died from Fentanyl?
Caleb Beaver (18:32):
No, but my wife comes home just about every shift and talks about how somebody was overdosing, how she had to administer Narcan, and one time last week she had to double overdose fentanyl overdose, and it was like two 40 something year old dudes, one of ’em died and the other one made it. It happens every week.
Sevan Matossian (18:53):
There’s a character in the documentary who I think she said she was Narcan. She’s been narcaned 20 times in her life.
Caleb Beaver (19:03):
Sometimes one dose isn’t even enough, so you give ’em one dose of Narcan and then they still won’t wake up, so you have to give ’em another one and another one. It’s crazy.
Dale King (19:13):
It’s nuts, dude. Really, since the pandemic, I’ve seen more, I’ve known more guys die here in Portsmouth than I knew in two deployments in Iraq.
Sevan Matossian (19:28):
There’s a character in the movie named Rooster. Is he okay? Is he still okay?
Dale King (19:33):
Yep. He’s actually Rooster just, he left us to take a factory job about an hour away to be closer to his folks and make a little bit more money. But dude, he’s got his license. He’s got a great job. He’s done exactly what he need to do right now.
Sevan Matossian (19:53):
Do you live in a state of a little bit of fear that every morning you’re going to wake up and one of your homies is going to relapse? It feels like there’s that kind of, that at least I would be kind of in that situation. I mean, you’re around a bunch of people who were all standing at the edge of the Grand Canyon getting ready to jump, and now everyone’s taking a step back and you’re like, well, okay, how about you take three steps back?
Dale King (20:19):
The solid crew that we have, I don’t really, that’s not my concern. I mean, we’re going on several years now with a lot of ’em, but it’s just like as a business owner, I’m worried when and if I can’t make payroll and these guys can’t work, what’s going to happen? That’s my stress. More than that, it’s just trying to keep this thing rolling and going so they can all have stability and not have to worry about a paycheck.
Sevan Matossian (20:52):
Greg, 15,000 affiliates, so many of them have a Dale’s story. He’s a fucking dime a dozen dude. Veteran comes back, opens an affiliate, whoop he do. What stands out about this guy that makes it that you guys, how does he get into the Greg Glassman inner Circle? How is it that every time I go to a party at your house, Dale’s there, he’s just a regular affiliate owner. Can you hear me, Greg? Damn, that was a good setup. How do you guys become end up becoming friends? I know you’re not speaking hyperbole. He’s everywhere. And I could be at your house and walk in and you’re on the phone with him.
Greg Glassman (21:30):
It was during the lockdowns. I was doing Zoom calls and he gave a quick description of what was going on in his box and what they were doing, and that we’ve just stayed close.
Sevan Matossian (21:47):
How does
Greg Glassman (21:50):
I want ’em at everything I do,
Sevan Matossian (21:52):
But what stood out about ’em? I mean, those Zoom calls were 30 new affiliates a day for
Greg Glassman (21:57):
Watch the documentary,
Sevan Matossian (21:59):
And
Greg Glassman (21:59):
You’ll understand why Greg Glassman is in love with Kay. How could could I hear
Sevan Matossian (22:06):
You?
Greg Glassman (22:10):
It speaks to anyone’s heart who has one and what his box has done. Each box has an enormous potential. You can get people fit or you can fitness. I wrote a thing on what I called the transference effect in a column I had in the Santa Cruz Sentinel in the mid nineties, and I said that the gym, that fitness is the province where essential lessons for success were most easily delivered and read, received and delivered. And what Mr. King has done is it epitomizes that potential. And so just as every member has a potential, so does every box, and he is my favorite of 15,000 or even now if there’s 10, whatever the number is for obvious reasons. And when you watch that documentary, it’s going to be abundantly clear to everyone. And if not, you’re no friend of mine. There’s, there’s something wrong with you if you don’t understand.
Sevan Matossian (23:17):
Yeah, yeah. I like that.
Greg Glassman (23:20):
I’ve said before, each of our gyms has the potential to be the most important place in your community for healing, for health, for wellness, for friendship, for comradery. The effective gym will have an impact that will make the psychiatrist a priest or an emergency room physician jealous. And man, he’s knocked it out of the car.
Sevan Matossian (23:48):
Dale, did you ever think,
Greg Glassman (23:48):
I’m just here to cheerlead pompoms the whole
Sevan Matossian (23:51):
Bit? Yeah, yeah, me too. Dale, did you ever think the movie wouldn’t be made?
Dale King (23:57):
Oh shit.
Sevan Matossian (23:58):
Along the way. Were you like, because that happens, right?
Dale King (24:01):
It does. And especially this being my first foray into filmmaking, it was probably one of the most challenging business ventures I’ve ever been a part of. You just start, you run out of money, which means you can’t do the edit, you can’t do the shots, you can’t do anything. And I can’t say enough good things about Chase. Chase is a naval. This
Sevan Matossian (24:36):
Is the guy who originally started shooting in 2017 who fled LA during the pandemic because of the zombies and the whackadoodles and
Dale King (24:43):
His background is Chases a Naval Academy grad, became a marine infantry officer, decided that wasn’t cool enough, so he switched branches and then became Army Special Forces captain. You get two guys with that kind of background, we’re not going to fail. I mean, we might fuck it up 16 different ways, but we are not going to look at each other and say, well, buddy, it’s time to pack it in. Because then of the singular event that happened, now we had soul behind it and it was very difficult, don’t get me wrong, but what really gave us hope was I knew Tyson Ro, and once we had a rough cut, I needed somebody to tell me, is this okay? Sent it to Tyson. Tyson and Mely texted back and said, this is the most powerful piece of CrossFit content I’ve ever seen, and I want to try to get as CrossFit behind it as much as possible. So that really gave us the validation we needed.
Sevan Matossian (25:58):
Are they pushing it today? Are they pushing it on their
Dale King (26:01):
Yeah, I believe there’s some stuff that’s going to come out and besides the fact they had us come out to the games, they aired the trailer at the games.
Sevan Matossian (26:11):
Awesome.
Dale King (26:13):
Dave Nicole has been amazing supporting this and Tyson and Official and everybody. I’m really honored that they want to push this.
Sevan Matossian (26:28):
Yeah, it should be leveraged. It should be leveraged. It’s good for everyone involved. Dick Butter says, I want him in bed with me and my wife. I think that’s you, Dale. That’s kind of cool.
Dale King (26:39):
Get in line. Dick.
Sevan Matossian (26:41):
Chris, I love this show so damn much. Well, good. This show loves you. What is this caved astro, does Greg think owner’s ego is the thing that holds them back from being the most think owner’s. Ego. What’s owner’s ego holds them badly.
Greg Glassman (27:01):
No, he doesn’t.
Sevan Matossian (27:03):
I don’t even understand. I don’t understand the question. No.
Greg Glassman (27:07):
I think if anything, the average affiliate is, if anything, on the short side of recognizing the potential or the importance.
Sevan Matossian (27:15):
Yes, yes, yes. Okay, I see what So each individual owner, yeah, they should believe you. Like this guy, Joe Neils, this guy believes Greg, have you seen this guy, Joe Neils, what he’s doing over at Kenosha CrossFit? I don’t,
Greg Glassman (27:29):
No.
Sevan Matossian (27:30):
So he heard two messages. He heard you basically say, Hey, if you’re not walking around and seeing potential people that you can hand out this remedy to this cure for the world’s most vexing problem, then you’re probably not really meant to be a gym owner or a coach. You’re not doing your job. You should walk around and be seeing that and approaching people. And then he heard Don’s idea of having 30 million new members. So this guy has made it his goal and he’s releasing these two minute videos where for 30 days he’s releasing a video where he goes out and tries to get a new member from his gym. So here’s an episode where he is in Walmart and he goes into a McDonald’s and he goes into a Jack in the Box, or he goes to a carwash and he’s basically just approaching people and being like, Hey, I got something for you. And that was inspired by something he heard you say on this podcast.
Dale King (28:18):
Yeah.
Greg Glassman (28:18):
If you go up to someone who’s 400 pounds, for instance, and you tell ’em, I can help you, they won’t ask, what the fuck are you talking about? That won’t happen. It doesn’t go down like that. They know exactly what you’re talking about
Sevan Matossian (28:35):
Talking. Yeah.
Greg Glassman (28:36):
Isn’t that interesting?
Sevan Matossian (28:38):
Yeah. I’ve seen you do that a bunch. I saw you do that a bunch.
Greg Glassman (28:42):
It’s the same Jack in the Box with two different people, like a year apart the games.
Sevan Matossian (28:46):
Yeah. Yeah. Very effective. Yeah. Anyway, I’m so impressed by what Joe Neil’s doing. Do you know him by any chance? Dale? You know that guy? No, I don’t.
Dale King (28:57):
But that’s awesome.
Greg Glassman (28:59):
That’s
Sevan Matossian (28:59):
Exactly
Greg Glassman (29:00):
Right. Yeah. He looks very familiar to me. I didn’t think I did. Maybe I don’t, but he does look familiar.
Sevan Matossian (29:04):
You probably know him. He, he’s, he’s a diehard, you probably know, and of all places, right? Kenosha, what he’s doing.
Greg Glassman (29:15):
Look, you’re a lifeguard, right? What was the story that these lifeguards and swim coaches, he’s a swim coach that’s gone into where the need is greatest, which puts him kind of in a lifeguard position. And when you walk up to someone and tell ’em, I can help you. You pick someone out at the Walmart, it’s more than a swim coach. You’re kind of the lifeguard and a swim coach. It’s an intervention of the first order. Really Cool. I think it’s brilliant.
Sevan Matossian (29:44):
Me too. Dale, what are your goals for the movie? What would you like to see unfold?
Dale King (29:51):
Man, the first one is Honor My Friend, which I know.
The above transcript is generated using AI technology and therefore may contain errors.
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