Speaker 1 (00:04):
It. It’s show everybody’s welcome, peace and love. It’s show. Bam. We’re live.
Sevan Matossian (00:18):
Bam, we’re live. Okay. Sorry about the late scheduling. We had a little mishap this morning. We forgot to put this one up, but we are here. I am here. Greg has the link. He should be here any second. I think I got got a question. That’s so big, so fun, so stimulating that it’s going to be just a one question show.
(00:55):
Actually two questions. I’m going to start with a simple one. Then the big one. Who is the guy who wanted to take over the world? He was in the lineage of Aristotle, Socrates, and Plato. Who was that guy? What was that guy at 33 at the run? Was it Caesar? Who was that? Does anyone know someone tell me. Hi Audrey. Good morning, Kenneth. What’s up? This entire show, my podcast is, oh, Alexander the great Dang Kenneth. That’s who it is. Alexander the Great. Thank you. I’m going to work that name into my question for Greg. Thank you, Caesar. I know I was thinking Caesar too. Great minds think alike, Judy, but I think Kenneth is right. I hope I’m on the tail end of this. Whatever this coffee is. Oh, Bernie Gannon. Better late than never. All trusted Bernie. All trustworthy. Bernie. Bernie, is that really you in your picture?
(02:10):
Where did you come from? I think of, I probably shouldn’t say this is going to hurt someone’s feelings, but I think of all the listeners in the chat. You’re the one I’m like, you’re kind of a head scratcher. I kind of want to know more. Yes, that is you. Wow. Are you flying an airplane in there? What are you doing with your headphones on? What’s going on with your headphones? God, you look like Robert. Is it Robert Downey Jr. Alexander The Satisfactory. Okay, fine. Oh, gun range. Wow. Gun range. Keeping it real. Hey dude, you made a comment the other day, YouTube section that you thought, I didn’t like you. I don’t dislike you. I don’t know. I don’t know you. I don’t dislike you. I don’t have any ill thoughts. I’m sorry if it came across like that. I am. I don’t want anyone to pick up on. Well, unless I want them to pick up on the fact that I don’t like them. Elizabeth, good morning and happy Wednesday. Yeah, I’m so excited. I’m as excited for, oh, the link goes to darkness.
(03:32):
I’m as excited for tomorrow’s debate as I am excited about a UFC fight. It’s like that for me. I feel like it’s a fight. Dan Guerrero, good morning. I saw you said good morning. I lost it. Sorry. I’m hungry. Drink some Dave Castro olive oil. Tdc mercantile.com. Where’s the coach? He’s coming. Thank goodness. It’s hump day. What’s that mean? Is that what Wednesdays are? Hump day or just like, just any day you bone. Ever since the real Kenneth lap. Ever since the real Hawaiian was on, I keep getting fed power slap videos. I did a Chase and Bill’s show yesterday. That was kind of fun. I wonder what you guys thought if I seemed like I was out of my comfort zone. I definitely was out of my comfort zone. As much as I love these shows with Greg too, and they’re so easy for me, they’re a little out of my comfort zone too. Oh, great show. Oh, cool. I feel that. Oh, I’m quiet. I’m quiet. The volume’s low. I feel like when I’m invited onto those shows, I’m constantly managing whether I’m bringing enough energy to the show that I’m adding value to it, and then also being cognizant, being aware that it’s not my show. Yo,
Greg Glassman (05:13):
What up?
Sevan Matossian (05:14):
What’s up, dude?
Greg Glassman (05:15):
I clicked on this thing three, four minutes ago and it just went to blackness.
Sevan Matossian (05:19):
Yeah, I gave you a new link. That’s probably my fault. I probably send you a shitty link. That happens every once in a while.
Greg Glassman (05:24):
It happens.
Sevan Matossian (05:26):
How are you? Hey, I’m great. I’m excited for tomorrow night. I’d be excited for a big UFC fight. You know what I mean? I feel that I want to be sitting in a good chair and be with friends and I am going to a party.
Greg Glassman (05:45):
Yeah, I mean the stakes are big, big deal.
Sevan Matossian (05:54):
Yeah.
Greg Glassman (05:55):
Hey, it’s complicated. A lot of people.
Sevan Matossian (06:00):
What do you mean by that?
Greg Glassman (06:02):
Well, you’ve got dumb and dumb and you forget which one was which, but the difference here is crucial.
Sevan Matossian (06:14):
Yeah. The difference is one guy can’t push his own shopping cart and the other guy puts his away.
Greg Glassman (06:22):
Your truck didn’t put his shopping cart
Sevan Matossian (06:24):
Away. At least you know who I was talking. At least you had the guys. Right? You know what I mean? That’s enough for me.
(06:32):
For me.
Greg Glassman (06:33):
He let it roll off and didn’t someone’s car, he doesn’t give a fuck. That’s my take on it.
Sevan Matossian (06:39):
That
Greg Glassman (06:39):
Would be my expectation.
Sevan Matossian (06:41):
I respectfully disagree. Greg, I want to propose this idea to you. I
Greg Glassman (06:46):
Got to tell you though, I got to tell you, the story has been over and over again. That’s sitting around with the guy. He’s completely different person, so maybe he’s got this. Which one was it? Bar Bailey, right?
Sevan Matossian (07:01):
Yeah. People like being in his presence, right? Even people who didn’t think they would.
Greg Glassman (07:05):
No. Maybe the great, what do you call ’em? Literal ringleader. This guys in the circuses. What
Sevan Matossian (07:14):
Is that called? Yeah. Yeah. Hey, let fix your,
Greg Glassman (07:22):
I hate the circus.
Sevan Matossian (07:24):
Me too. Can you go to your gear down on the bottom where it says settings, and then click the audio button, and then on the top there should be something that says Mic with a dropdown menu, and you should get to choose which mic you’re going to use. Which mic does it say your I’m on the
Greg Glassman (07:47):
AirPods because you told me to.
Sevan Matossian (07:49):
Okay. Maybe try. Lemme just try the computer real quick. Can you choose that?
Greg Glassman (07:52):
Yeah.
Sevan Matossian (07:55):
Excuse me.
(07:59):
Look at even your wife sent me a text. Greg’s link isn’t working.
Greg Glassman (08:04):
I went out there and was it? Huh?
Sevan Matossian (08:07):
She’s a good dude.
Greg Glassman (08:09):
Mandy’s the best. I
Sevan Matossian (08:11):
Try to respond to her as quick as I can. Do you see that dropdown menu if you go to the gears?
Greg Glassman (08:22):
Yeah. Yeah. I’m trying to turn off the Bluetooth and I can’t make it work.
Sevan Matossian (08:28):
Oh, now we lost your audio completely. Oh, now you got muted. Now you have to unmute yourself. Maybe Maggie’s listening. She’ll tell you Now you have to unmute. Unmute yourself. Can you hear me? In the lower bottom, there’ll be a line through your microphone. If you click on that microphone, it’ll unmute you and then we can start the show. You can’t make it happen. Dude, I could read your lips. I didn’t even know I could do that. We’ll do the whole show where I read your lips. You see that picture of yourself in the bottom? Did you try clicking that little microphone or in the very bottom there’s a mute stop cam settings. Maybe you can click there. There we go. Oh yeah,
Greg Glassman (09:12):
Great.
Sevan Matossian (09:13):
Oh, you know what it was. Well, anyway, fuck it. Who cares? This is great.
Greg Glassman (09:18):
Is that better?
Sevan Matossian (09:19):
Yeah. Greg is on testosterone replacement therapy. No. Are you on steroids?
Greg Glassman (09:25):
Not yet.
Sevan Matossian (09:29):
You’re waiting until your 70th.
(09:33):
Hey, so here’s my question for you. Ready? It’s a little long-winded. When a baby’s born, it comes out into the world and it has some skills built into it in relationship to its caretakers that its whole premise of existence under this story that I’m going to tell you is for survival, right? Somehow make a connection with the mom. Get on the tit, be kept warm at night, be protected. It has the survival skills it needs to manipulate the creatures around it, the mother and father to provide for it. There’s a relationship there that it’s suited to get what it needs for ultimate survival. And then this baby grows up and goes through the phases of a man, and then on the other end at 33, this creature in all its glory is Alexander the Great and wants to take over the whole fucking world, right? That’s this evolution of this creature from like, mommy, take care of me to fucking, if the sun’s up, I’m going to own that piece of land somewhere. I want to own land where the sun’s always on that land.
(10:42):
Could you tell me the phases or the additions that you built on to CrossFit from being a 15-year-old boy who developed it for your own survival in the off season to this wanting to become the singular source for health and wellness and take the mantle from the c, DC? Could we go through the phases that may turned it into what it is and it’s direct relationship to what you wanted for yourself in the world? You know what I mean? It’s kind of interesting. You picked up a stick at 15 and carried it until you were 65. It’s a trip, right? The same stick.
Greg Glassman (11:29):
From my perspective, I would’ve to just attribute all of it to circumstance. I was amusing the other day that I got into cycling and I think I don’t bicycle much, but I got a lot of bikes and I’m still getting them relationship with the two wheel vehicle. It’s important to me, and I remember when I got my first bike when I was eight years old, and I got my last one last week, and I learned a lot about what people call cardio, and what was really important to me was gymnastics. And so here I was riding a bike nine miles to the gymnastics gym, right to the high school and farther on Saturdays to work out. One of the colleges that had opened gymnastics would routinely do that. Okay,
Sevan Matossian (12:30):
Hold on. Sorry. Sorry. You got to put the AirPod. I think you have to put the microphone didn’t change and this is going to be too good not to, so we’ll just be patient and chill. Maybe put the AirPods back in and then make sure you had them chosen. I think you just had them as the hearing piece and maybe not as the mic piece because it’s using the mic on your studio.
Greg Glassman (12:53):
It sure sounds better to
Sevan Matossian (12:55):
Me. Yeah, that’s better. Now we’re closer to you. Okay. Now it feels like I’m standing next to you. It automatically now switched to the right mic. Now we finally have the right mic.
Greg Glassman (13:05):
Yeah, it was like this before though.
Sevan Matossian (13:08):
Okay, well then fuck it. At least
Greg Glassman (13:10):
From what I’m looking at.
Sevan Matossian (13:12):
Yeah, real Kevin. Good call seven. That was okay, so the bicycle, you got your first bike at eight, you got your most recent one last week.
Greg Glassman (13:19):
Bicycling was transportation in my youth into a lot of my adult life is how always got around my bike, and so you learn a lot about bicycling by biking a lot. My commute when I first came to Santa Cruz was 109 miles a week, and I was doing that on a mountain bike and time was of the essence, so you’d go to a pretty good clip. I used to gauge my success by being able to pass, run down city buses and not have number 74 pass you again, and the gymnast in me was looking for support, strength support in the off season. Rings aren’t available, weren’t not at least to me. And so I developed a lot of strength with dumbbells and barbells and pulley and bullshit in the garage, and that was felt like out of necessity too. Now you add to all of that a kind of laziness that I liked being in the gym. I like working out. It’s a great kid’s job and I learned a lot, but I knew a lot and then filter all of that through the being brought up by my own man. What happened is at the moment that I realized that I’m rapidly approaching middle age and
Sevan Matossian (14:57):
What would that be? 40 rapidly approaching 40
Greg Glassman (14:59):
Thirties in my thirties. Okay.
Sevan Matossian (15:02):
Yeah.
Greg Glassman (15:04):
And I realized late thirties, but I realized that if I’m going to stay in this space, I need to give it attention that others haven’t or can’t. And I think that the process of being precise about terms given definitions to things and then taking your observations and turning them into measurements and from those measurements, build models and test them, see what their predictive strength is. I mean, that exact process led to constantly very high intensity functional movement increases work capacity across broad time and modal domains. And the essence of that, the spirit of that, the manifestation of that is your improved times on say, standardized workouts and what that does in application to other efforts. So for me, when we’d hear from a string quartet or a hockey player or an Olympic rower bringing their success to our feet, I saw it as a wonderful indication. I do as well the success of the affiliates. That’s the test of that model. What you’re doing when you apply the trade, when you put the rower out and the rings and the rope climb and the bumpers and all that, what you’re doing is your exposing people to constantly very high intensity functional movement and it increases their work capacity across broad time and mortal domains.
(16:59):
That’s the whole of it.
Sevan Matossian (17:02):
Okay, so phase one is enjoyment and passion. Phase two is innovate. Phase three is test your innovations. But it didn’t stop there.
Greg Glassman (17:15):
No, because the chili response we got from some in academia, it wasn’t everyone, I wouldn’t even say it was a lot, but it was certainly the recognize and accepted powers. I mean, as fuckers at NSCA are telling everyone, doing CrossFits getting hurt while they’re having CrossFit competitions inside the gym of their own building.
Sevan Matossian (17:46):
So would you say phase four is fight?
Greg Glassman (17:52):
Well, it got that conquer.
Sevan Matossian (17:54):
Yeah.
Greg Glassman (17:56):
Look, I mean, they came after us. I was completely content ignoring the NSCA and the A CSM and all that they got wrong and the irrelevance of what they were doing. I used to say of the NSCA manual, the big thing of which Kramer’s the editor, I had that thing memorized from cover to cover. There was nothing in there. I didn’t know it was referenced as the Bible to my field, but yet I am used that you could memorize every word in this book and have no idea what to do with a client tomorrow in any way, shape or form, what exercises, how they’re performed. That knowledge doesn’t sit with that community. No, it was there for the taking. It was there for the taking.
Sevan Matossian (19:05):
So stage four is your innovation. Your baby grew to a point that it started encroaching on what those people perceived as their turf. You were doing seminars in foreign countries, which they only did in the United States. You were doing seminars and more seminars in one weekend than they were doing in the entire year. And because of that, the two empires collided. Your turf started going to their space and they attacked. And when they attacked, you began fighting back. That was the
Greg Glassman (19:44):
First war. They got cornered in federal court, called out for tortious competitive business efforts, disseminating lies, did so across state lines. The whole thing just got turned into a big federal action. And their claim was that we were never competitors and the head of their training and certification testified in deposition that we weren’t competitors. And then a judge ordered forensic examination of these scumbag servers, put an email in our hands that came from the guy that testified we weren’t competitors, and it was called a competitive analysis of CrossFit. And there it was from the very guy, the judge referred to him from there on as the perjure, whatever his last name was.
(20:57):
It was amazing. Judge said it was the most egregious thing she’d seen in 35 years or 30 years sitting at the bench. That is their behavior. It was a beautiful thing to see. Some asshole just got the William Kramer lifetime Achievement award. We were there when Kramer got the lifetime achievement award. And this is a guy that sock puppets fucking reviews in the peer review process promotes the shit that he’s selling network marketing. It’s unbelievable. And we have the emails where he’s supporting the falsification and fabrication of data to which the researcher dutifully gave him what he wanted, injuries that never occurred.
Sevan Matossian (22:00):
And he was head of the journal that was publishing that and demanding that they demanded When the guy tried to have his paper published,
Greg Glassman (22:09):
They asked, he says, what about injuries? And he goes, we didn’t have any. And he goes, we can’t publish this. This has got to be contextualized. Contextualized. He got it. He came back. Two weeks later, we have the emails and voila, there were injuries. They took the dropouts and they made ’em all hurt people. Now here’s where it got weird for ’em. We had, and imagine the cost of this. We had Latham Watkins attorneys go from Manhattan to fucking to Ohio and they deposed everyone involved, all of the participants in the study they’d never been done before. And guess what? Guess how many injuries there were,
Sevan Matossian (22:55):
How many
Greg Glassman (22:56):
None. And the people that dropped out, they dropped out for all kinds of typical kind of dropout reasons.
Sevan Matossian (23:12):
So this is the guy who won the William Kramer Award, Roger Lloyd. So if you were to talk to him, you tell him he probably shouldn’t be celebrating that. That’s not like you don’t want to be known as a someone.
Greg Glassman (23:23):
This thing, Javi Mora who’s now become a friend of mine, but is a world renowned authority on scientific misconduct lectures on it sits on what Committee of research ethics core that sets guidelines for what is and isn’t misconduct and very, very active in this space. She says that what the NSCA did is the first demonstrated instance of institutional scientific misconduct that is from the top to the bottom. They were in on this. She says every other instance of scientific misconduct or two who is fooled the rest. This isn’t that. This is a top down commitment to the scientific misconduct. They did it again in the retraction. They said in the retraction. The reason for it was there hadn’t been a, oh, what do you call it? I forget there’s doesn’t matter to me. But they lied about the retraction and that is by research ethics, another dose of scientific misconduct. She testified to that in federal court, came forward again on her own by watching the news, was had testified for us on our behalf as an expert on publishing ethics. And then came back with a supplemental report on her own volition because she was watching what was unfolding in the case. And there was more even apparent to her that was going on.
(25:23):
The sock puppeting of reviews from Kramer was really a wonderful bit of research. She did. But what she did was she looked at these reviewers and reviewing papers and there was a couple of reviewers used the same corny phrase he did and regularly. And they also misspelled a word oddly in the same. I mean, it was clearly him. It was a linguistic fingerprint that look, he’s this guy. And so we’re like, okay, produce this guy. Such a person couldn’t be found. Nobody was confused by anything there. So yeah, I wouldn’t put CSCS after my name for anything in the world. No more would I put a fucking swastika on my forehead. What that thing stands for is it’s not as bad as is Hitler. Listen to everyone talk about Trump being like Hitler. That’s a stupid comparison if I might add. But what they represent to research ethics and to good science is motivation for my broken science work. And I enjoy it. I’m not even pissed. I think it’s fascinating.
Sevan Matossian (26:55):
In one of my PT books, it talks about CrossFit and the benefits of it, but it also talks about injuries. The book has the link to the article, Greg Glassman has talked about since then. It’s been removed by the NIH. So that fake study was referenced hundreds of times.
Greg Glassman (27:20):
It was the most referenced article in the history of peer review in the sports medicine exercise science space. And they blamed that on me. And I understand it’s probably true, but
Sevan Matossian (27:44):
How is that your fault?
Greg Glassman (27:46):
Well, it’s not my fault, but it is because of me. It’s their fault and it’s because of me. And it goes like this. You whisper around and tell everyone that John Doe is a pedophile and he’s not. And you get everyone looking at him funny in church and staying away and kids don’t come around and he figures out what you’ve done. And now he puts a billboard up in town that says, you’re a piece of shit. And you called me a fucking pedophile because you’re trying to take my business from me as a competitive cement worker. And then now everyone fucking knows. And the news comes around and you blame the spread of the pedophile rumor on me and the billboard. And I’m like, no, no, no, no. That’s part of the remedy. Asshole. The judge understood that perfectly. So yeah, the most thing ever read the most cited article in the history of peer review, exercise science and the rest of it too. All bullshit. We got to see the process. We got to see how peer review works at the NSCA. I’ve seen how it works at the A CSM firsthand. I’ve seen Gatorade’s Coke’s influence on them. It is complete.
(29:18):
So
Sevan Matossian (29:21):
In these phases that I have down kind of holding these place markers, you were really good at enjoying yourself and chasing your passions. You were great at innovating. You were fantastic and fortunate at testing. As the affiliates grew, you could argue it’s the largest test ever implemented fucking anywhere. And then
Greg Glassman (29:43):
I was told by Harvard, it was the fastest growing business in the history of business. And they compared it to Starbucks. And I forget it. I think it was Subway. It took Subway 26 years to do what we did in six or something.
The above transcript is generated using AI technology and therefore may contain errors.
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